Our approach to managing Kartika Sari’s social media was deeply rooted in storytelling and audience connection. In addition to regularly posting engaging content, we also designed several interactive campaigns that highlighted the brand's heritage and product range. One of our standout initiatives was creating the hashtag #KartikaSariPunyaCerita.

To drive both online and offline sales for Kartika Sari, we crafted a series of Google and social media ads aimed at key target markets, including tourists, local snack enthusiasts, and gift shoppers. By leveraging precision-targeting techniques, we showcased their best-selling products, seasonal hampers, and special promotions to users who were most likely to convert.

We collaborated with prominent influencers to elevate Kartika Sari's brand visibility, especially during key festive seasons. One of the most successful collaborations was with Tasya Farasya, a leading Indonesian influencer with millions of followers. Tasya promoted Kartika Sari’s luxurious Idul Fitri hampers, which beautifully packaged their traditional pastries, making them the perfect gift for loved ones. Her endorsement not only boosted brand credibility but also generated widespread attention and engagement. The partnership led to a surge in sales and positioned Kartika Sari as a top choice for premium festive hampers during the holiday season.